TikTok Shop Margin Calculator

Calculate your TikTok Shop profit margins with precision, then open Forecast to plan the months ahead.

Forecast

Revenue & Costs

Monthly GMV ($)

Average Order Value ($)

Returns & Cancellations (%)

TikTok Shop Fee (%)

COGS (%)

Affiliate Commission (%)

Affiliate Share of GMV (%)

Paid Media (% of GMV)

Fulfillment ($/Order)

Shipping ($/Order)

Samples Sent (units/mo)

Creator Flat Fees ($/mo)

Agency Retainer ($/mo)

Rewards Program ($/mo)

Profit Analysis

Orders (calculated)5,143

Net Revenue (after returns)$141,947

TikTok Shop Fee$8,517

Affiliate Payout$12,917

COGS$33,944

Fulfillment & Shipping$36,000

Paid Media$7,715

Samples$4,440

Creators, Agency & Rewards$14,000

Total Costs $123,346

$30,944

Net Profit

20.1%

Net Margin

Beyond the platform Estimate

The margin above is what you keep on TikTok Shop. Creator content also drives demand that never shows up in Seller Center: Amazon, retail, your own site. Pick a spillover rate from published studies to see what that could look like on your numbers.

Forecasting now lives in Shop OS: six months of GMV, creators, samples, units and P&L from your numbers, and from your shop's data once it's connected.

This is the lite version of how we run brand P&Ls.

We build the full targets-vs-actuals operating model for every shop we manage, plus the creators to hit the targets. Thirty minutes, we'll show you.

Get a shop audit →